Partnerships at Base of Tanzania’s Maternal Health and Early Child Care Text Messaging Service Successful First Year
“I subscribed to the Healthy Pregnancy, Healthy Baby Text Messaging Service because we badly needed this information” says Khalifan Ramadan, who is one of the 300,000 Tanzanian registrants the service counts after its first year. The implementing mHealth Tanzania Partnership team states that partnerships are key for an effective mHealth initiative.
Excerpt: The service is also depending on the support of its multiple ‘on-the-ground’ partners, especially those who work closely with rural health professionals. These partners leverage their existing networks ‘on the ground’ and existing activities with health facilities and staff, to orient health professionals on the content of the healthy pregnancy and early childcare text messages and how to assist pregnant women in registering for the text messaging service as part of their ANC visit. This facility based registration assistance is made possible by Elizabeth Glaser Pediatric AIDS Foundation (EGPAF), Afya Connect for Change and Aga Khan Health Services Tanzania — Joining Hands Initiative (funded by the Government of Canada- Department of Foreign Affairs, Trade and Development).
http://www.prweb.com/releases/mHealth/Tanzania/prweb11421078.htm
http://www.youtube.com/watch?v=GYIx7FmB1M8
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