Silk Road Theatre Project is rolling out a new series of short-form video plays designed to be accessible to mobile device and tablet users, shot cinematically, on theater sets, sometimes followed by live or online discussion.
“We are actually leading the way in imagining how to create work that is easy to access,” Silk Road executive director Malik Gillani says.
They’re first targeting the 4,000 patrons per year who attend their live performances at the Chicago Temple, offering DVDs of the video plays as subscriber premiums and directing them to video content on their web site.
“Our patrons indicated that they’d like to have access to our work so that they can share it with their family and friends,” notes Gillani.
via Theatre company’s video plays expand to new media | ReelChicago.
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